MIF Expo, le Salon du Made in France, is the largest public event dedicated to French manufacturing, held every November at Paris Porte de Versailles. Around 1,000 exhibitors present fashion, cosmetics, gastronomy, and home decoration to over 110,000 visitors, with 91% of attendees making a purchase on site. EventFull designs and builds bespoke exhibition stands for businesses exhibiting at the show.
Visitors here are specifically choosing to support French-made goods, so where and how something is made genuinely matters to the sale. A stand that tells this story clearly, the region, the workshop, the craftsmanship behind a product, tends to connect more strongly than one that just displays the finished item. With this year's spotlight on Normandy, regional producers in particular have a chance to lean into that sense of place and heritage.
MIF Expo attracts around 500 accredited journalists, a significant media presence for an event of this scale, and one that gives smaller, independent producers a real chance at press coverage they might not otherwise get. A stand that photographs well and tells a clear, compelling story at a glance improves your odds of catching a journalist's attention as they move through the halls looking for stories worth covering.
We've built stands for clients across retail, craft, and consumer goods sectors, so we understand how to create a stand that sells well and tells a genuine story of origin.
MIF Expo 2026 runs from 12 to 15 November at Paris Porte de Versailles. If you're exhibiting and want a stand built around your business and your products, get in touch with EventFull. We'll come back to you with a straightforward proposal and no pressure to go ahead.
Start Date:
12/11/2026
End Date:
15/11/2026
Location:
Paris Expo Porte de Versailles
Venue Address:
Event Link:
https://www.mifexpo.fr/en/Planen Sie Ihren nächsten Messeauftritt oder Ihr Event? EventFull unterstützt Sie mit individuellen Messestandlösungen und umfassenden Leistungen – von der Konzeption und Gestaltung bis zur Umsetzung. Kontaktieren Sie unser Team und besprechen Sie Ihr Messe- oder Eventprojekt mit uns.
Call: +44 (0) 333 305 0885
E-Mail: contact@eventfullexhibitions.de